My professional career began in TV news where I worked as a reporter, producer, and station web manager, shooting, editing, and producing my own stories, honing the camera skills that I now bring to my social media clients. My experience in writing and presenting to an audience also plays a key role in helping my clients craft compelling marketing messages.

As someone with a natural knack for technology, my technical skills quickly evolved into digital marketing. My passion for managing websites in the news industry led to a deep understanding of SEO and how to capture an audience across various platforms, including social media.

Over the years, I’ve worked with a diverse range of industries, including financial institutions, retailers, restaurants, health and wellness professionals, lifestyle magazines, clothing designers, and non-profits.

Beyond running my business, I’m also a personal trainer and fitness instructor in upstate New York . I specialize in helping people lose weight, tone up, and feel their absolute best—inside and out. Most importantly, I love giving people the

energy and confidence they deserve to navigate through life feeling strong and empowered. 💪✨